Monday, December 14, 2009

Do you need to go on a techno-diet?


A study, How much information do we consume, comes out of the Global Information Industry of the University of California at San Diego. They say that Americans consume 34 gigabytes of information - daily! Excuse me, but that sounds like techno-overload! Granted this is for the year 2008, and it does include tv and radio as part of our information consumption. All in all it says that we consume information about 12 hours daily and 100,000 words per day (either through reading or listening). Think this sounds outrageous?

Offering a quick update on the website, we presented it to our management team here at ALD. They each have a task to perform on the new site and report in. These insights will be gathered and prioritized for to-do's prior to beta launch next month. Look for an update next Monday - I will try to summarize any major findings.

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